About me

I'm a Senior Product Designer with 16 years of experience designing digital products for startups and product teams.

I work across the product design process, from early ideas, user flows, and wireframes through high-fidelity UI, prototypes, design systems, and implementation. I've worked on B2B SaaS platforms, web applications, mobile products, and early-stage MVPs, often collaborating directly with founders, product managers, and developers.

Over the years I've worked with companies and organizations including Witco, MIT, Oxford University, Deloitte, Schneider Electric, and many early-stage startups. I've also been part of the Toptal network since 2016.

Alongside client work, I partner with an iOS developer to design and launch our own products. We've shipped more than 20 iOS and macOS apps across AI, utilities, weather, productivity, and creative tools.
My Apps On the App Store
A photo of a woman surfing a tropical wave

More about me

I'm naturally curious and probably ask too many questions. I like understanding how things work, why people behave the way they do, and whether something really needs to be as complicated as it is. Outside of work, I surf regularly, take the occasional surf trip, and  sail. I can often be found daydreaming while overlooking the Atlantic.

Want to work together?

hello@rafsdesign.com

If you’re building or improving a digital product and think I could help, send me an email.